Website positioning (SEO)
Have you ever wondered why some pages appear higher in search results than others? Could your website become more visible? The answer is yes!
Your website can climb the rankings until it finally reaches the very top—like a climber conquering Everest.
We'll help you on this climb. We guarantee your website will attract more visitors, and those visits will be valuable, leading to increased revenue.
What is positioning?
Search engine optimization, also known as SEO (Search Engine Optimization), is a set of marketing activities aimed at increasing a website’s visibility in organic search engine results, primarily Google.
When a user enters a specific keyword, the search engine presents pages it deems most relevant to the query. Google strives to recommend pages with high content value, that are secure, fast-loading, and user-friendly. Search engine crawlers scan and evaluate websites based on these criteria and many others. Therefore, top positions are achieved by pages that are not only well-optimized for crawlers but also meet user requirements.
Anyone who wants their website to be popular and easily accessible should invest in SEO. How high a website appears in search results depends on its optimization, the selection of appropriate keywords, and effective SEO efforts.
What is website positioning?
SEO can be divided into on-site and off-site activities. Key elements influencing a website’s online visibility include: page structure, code quality, links from other websites, content, and SEO optimization.
SEO aims to increase a website’s visibility for specific keywords. In this context, two key steps are an SEO audit and keyword selection. In the e-commerce sector, competitive analysis is equally important. An audit allows you to assess the website’s optimization status, detect errors, and assess its potential. Choosing the right keywords is crucial, as incorrect selection can lead to positioning for inappropriate keywords. These keywords are selected based on the website’s theme, audience expectations, popular Google searches, and their competitiveness.
The next step is website optimization, which includes improving its structure, creating appropriate headings and meta descriptions, and fixing technical errors. On-site activities, such as creating SEO content and optimizing images, are equally important. Off-site SEO, on the other hand, focuses primarily on acquiring valuable external links.
An SEO strategy is created based on the SEO audit, the available budget, and the client's goals.
An SEO strategy is created based on the SEO audit, the available budget, and the client’s goals. It defines an action plan for the following months. For example, the first month might focus on fixing critical errors. Then, the strategy is tailored to individual needs and goals, taking into account selected keywords. It’s important that the client stays up-to-date on planned website changes, and that experts from various fields collaborate on its development.
The key to effective SEO is the quality of content. It must be unique, aligned with SEO requirements, and cannot be copied from other sources. Content should be carefully planned, taking into account numerous aspects, such as the number and type of subpages and topic. First, focus on the main subpages, which play a key role in SEO, and then create content for subpages. Content planning should consider its value to the reader and its consistency with the website’s profile. Thorough content review for content content, language, and grammar is also crucial.
Here's what you'll get from us:
Website positioning
Our offer includes:
Audit and Competitive Analysis
Evaluation of your website and industry competition.
On-Site and Off-Site Activities
Page optimization, content, links, and buzz marketing.
Positioning on Selected Phrases
Focusing on keywords with the greatest traffic potential.
Overall Google
Optimization
Actions to increase your website’s visibility in search results.
Monthly
SEO Report
Regular analysis and recommendations.
Price From
Monthly
Ready to rank higher in search engines results?
Turn website visitors into real leads.
What do you gain?
Website Visibility
You’re finally visible. Your target customer will quickly reach you via the shortest and easiest route.
Constant traffic
on the website
Once your website is visible for key local phrases, it will start to be visited intensively by your target audience.
Local Popularity
Visibility and website traffic will make you a local powerhouse. Word of mouth about your business will spread far and wide.